Search Engine Marketing (SEM) Associate

Xometry is seeking a Search Engine Marketing (SEM) Associate to join Thomas Marketing Services, focusing on integrated SEO and PPC strategies for B2B clients in the industrial and manufacturing sectors. This role involves executing and optimizing client SEM programs to ensure strong performance across organic and paid search channels.

Key responsibilities include conducting keyword research, implementing on-page optimizations, managing Google Ads and LinkedIn Ads campaigns, and monitoring web analytics to provide actionable insights. The SEM Associate will also assess user flow and conversion performance, recommend budget and bidding optimizations, and stay updated on industry trends and algorithm changes.

Candidates should have at least 2 years of experience in search or digital marketing, with working knowledge of SEO and PPC best practices. Proficiency in Google Analytics (GA4), Google Tag Manager, Google Search Console, and Looker Studio is preferred. Strong analytical and written communication skills, along with the ability to manage multiple accounts in a fast-paced environment, are essential.

Additional experience in B2B marketing, agency settings, and familiarity with tools like SEMrush, Ahrefs, Screaming Frog, HubSpot, and WordPress is advantageous. Google Ads and Google Analytics certifications are also desirable.

Xometry offers a dynamic work environment with opportunities for professional growth. The company values innovation and collaboration, providing employees with the resources and support needed to excel in their roles.