Implementation & Activation Associate Director
The Implementation & Activation Associate Director at WPP Media is a pivotal leadership role responsible for overseeing the performance media strategy for Nike, one of the world's most iconic brands. This position involves leading groundbreaking and first-to-market campaigns, acting as a trusted advisor to senior clients, and shaping their digital agenda across various channels, including Search, Social, VOD, and Display. The role is based in Melbourne, Australia, with a flexible working arrangement that includes in-office collaboration three days per week.
Key responsibilities include leading the performance media strategy for Nike, mentoring and empowering a talented performance team to deliver exceptional results, cultivating strong relationships with senior clients, overseeing the activation and optimization of campaigns, and championing innovation by turning complex data into compelling, data-driven recommendations. The Associate Director will ensure flawless execution from planning to reporting, driving truly groundbreaking campaigns that consistently break new ground.
The ideal candidate will possess deep technical knowledge of Paid Search (SEM) and a strong command of Performance Social. Proven team and project management skills are essential, along with the ability to guide and inspire a team to success. Exceptional client management skills, attention to detail, and an optimization-focused mindset are crucial. A genuine passion for the media industry and excitement to work with a dynamic team on a beloved brand are highly valued.
WPP Media offers a supportive and inclusive workplace culture that values diversity and collaboration. Employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. The company hosts frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Flexible working arrangements, paid parental leave, and opportunities for professional growth and development are among the benefits provided.