Content Strategy Associate
The Content Strategy Associate at Xometry is responsible for developing and executing content marketing strategies that align with client goals, primarily in B2B and industrial sectors. This role involves close collaboration with SEO, Client Services, and vendors to ensure content meets strategic objectives, drives measurable results, and maintains brand consistency. The associate is expected to manage projects independently and contribute to the continuous improvement of client programs.
Key responsibilities include fully owning the content strategy for assigned client accounts, developing content outlines using AI tools and SEO insights, and ensuring alignment with client strategy, brand voice, and keyword priorities. The associate will conduct basic keyword research, gather reference materials for vendor use, review vendor drafts for grammar and strategic alignment, and provide clear, actionable feedback. Additionally, the role involves collecting and organizing performance data from analytics tools, documenting project details, maintaining status updates, and overseeing content production timelines to ensure quality and timely delivery.
Candidates should have 2-4 years of experience in content marketing, editorial strategy, or client-facing marketing roles, with agency experience preferred. A bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred. Essential skills include a foundational understanding of content marketing principles, SEO, and digital channels, strong organizational skills, attention to detail, and clear written and verbal communication. The ability to manage multiple accounts and deadlines simultaneously, experience working with content vendors or freelance writers, and comfort using or learning AI tools for content generation and analysis are also important.
The estimated base salary range for this role is $60,000 to $70,000 annually. Xometry offers a competitive benefits package, including a 401(k) match, medical, dental, and vision insurance, life and disability insurance, generous paid time off including vacation, sick leave, floating and fixed holidays, maternity and bonding leave, and access to an Employee Assistance Program and other wellbeing resources.
Xometry fosters a collaborative and innovative company culture, emphasizing continuous learning and professional growth. Employees have opportunities to develop foundational skills in B2B content marketing, SEO, and analytics through on-the-job learning. The company values strategic alignment, data-driven decision-making, and cross-functional collaboration, providing a dynamic environment for career advancement.