Senior Growth Campaign Manager - SaaS - Remote
Alpega Group is seeking a Senior Growth Campaign Manager to drive demand generation and pipeline growth for B2B SaaS solutions. This role involves developing and executing integrated marketing campaigns targeted at mid-market and enterprise companies with complex buying cycles, supporting customer expansion, retention, and new customer acquisition. The ideal candidate will take ownership of multi-channel campaign planning and execution to support sales, nurture prospects, and generate high-quality leads.
Key responsibilities include defining, launching, and measuring end-to-end demand generation campaigns that drive pipeline growth across new lead generation and existing customer marketing. This involves concept development, collaboration with the Creative & Content team on creatives, partnering with Revenue Operations for segmentation and budget allocation, and tracking and optimizing performance. The role also entails managing and optimizing campaigns across paid media, organic channels, email marketing, webinars, and events, ensuring alignment between marketing, sales, content, and event teams for seamless execution and performance tracking.
The successful candidate will have at least 5 years of experience in B2B SaaS marketing, preferably in demand generation, campaign management, or growth-specific roles. A solid understanding of TMS or B2B SaaS marketing, with knowledge of complex sales cycles and enterprise buying processes, is essential. Mandatory fluency in English is required, along with fluency in German or French. Hands-on experience with marketing automation, CRM, and analytics tools such as HubSpot, Salesforce, and Google Analytics is necessary. Strong project management and organizational skills, a proactive and results-oriented approach, and excellent communication and collaboration skills are also important.
Alpega offers a competitive salary package with additional legal benefits focused on employee well-being, work flexibility, and career growth. The position comes with a permanent contract and a remote working model. Employees will gain experience in the supply chain and logistics sector within a dynamic business growth environment and agile way of working. The company provides an international working environment with over 40 nationalities in the Alpega team and offers possibilities to create and design structures, systems, and processes on one's own responsibility.
Alpega Group is a fast-growing, leading software company that offers modular solutions to manage transportation end-to-end, enabling customers to achieve greener transportation processes. With over 35 years in the business, Alpega TMS is a top 5 TMS provider, supporting more than 200,000 users in 80 countries with their logistics processes. The company is committed to ensuring that everyone feels included, has opportunities to learn and grow, and is happy at work.