Planning Director

The Planning Director at WPP Media is a pivotal role within EssenceMediacom, a data-driven media agency under WPP. This position involves leading strategic media planning efforts, integrating data and technology to drive client growth. The Planning Director collaborates closely with clients and internal teams to develop and execute comprehensive media strategies across various channels.

Key responsibilities include translating client business objectives into actionable media plans, overseeing the development and implementation of campaigns, and ensuring alignment with clients' goals. The role requires a deep understanding of media channels, audience insights, and the ability to leverage data for informed decision-making. Additionally, the Planning Director is expected to foster strong client relationships and provide strategic counsel.

Candidates should possess extensive experience in media planning, with a proven track record of leading teams and managing client accounts. Strong analytical skills, proficiency in media research tools, and the ability to synthesize data into strategic recommendations are essential. Excellent communication and leadership abilities are also required to effectively guide teams and collaborate with clients.

WPP Media offers a dynamic work environment that emphasizes creativity, collaboration, and professional growth. Employees have access to a range of benefits, including competitive compensation packages, opportunities for career advancement, and a culture that values innovation and continuous learning.