OOH Media Manager
As an OOH Media Manager at WPP Media, you will lead the planning, buying, and execution of Out-of-Home (OOH) and Digital Out-of-Home (DOOH) campaigns across Malaysia. This role is pivotal in delivering high-impact, data-informed OOH strategies that enhance brand visibility and drive business outcomes. You will collaborate closely with clients, internal planning teams, and media owners to ensure effective and innovative campaign execution.
Your primary responsibilities include developing and executing OOH and DOOH media strategies aligned with client objectives, translating client briefs into effective OOH plans, and identifying innovative OOH opportunities to enhance campaign impact. You will manage the end-to-end campaign lifecycle, ensuring timely delivery within budget and alignment with agreed KPIs, while maintaining high standards in campaign quality assurance, documentation, and reporting.
To excel in this role, you should have 4–7 years of experience in media planning with strong exposure to OOH/DOOH, proven experience managing OOH campaigns end-to-end, and a strong understanding of Malaysia's OOH landscape, media owners, and inventory. Experience in vendor negotiation, budget management, and strong stakeholder management and communication skills are essential. High attention to detail and the ability to manage multiple campaigns simultaneously are also required.
WPP Media offers a dynamic work environment with opportunities for professional growth and development. Employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. Benefits include competitive medical, group retirement plans, vision and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.