Linear Planner
The Linear Planner at WPP Media will support the team in creating and optimizing effective offline media plans across TV, Print, and Radio channels. This role is integral to reporting activities and developing data-driven competitive analyses within a leading media agency.
Key responsibilities include collaborating in the planning and management of offline media campaigns, collecting and processing data for competitive analysis, utilizing media planning tools such as Kubik, Arianna, Kimono, AQX, MCS, and NetBox, preparing detailed reports on campaign performance and budget allocation, coordinating with internal teams for material collection and space management, and actively participating in team meetings and strategic alignment sessions.
The ideal candidate will have 1-2 years of experience in media planning, preferably within a media agency, with a focus on offline media. Essential qualifications include knowledge of TV planning, familiarity with Print and Radio, proficiency with industry tools, a sharp analytical mindset, attention to detail, strong teamwork and collaboration skills, a proactive attitude, a bachelor's degree or equivalent, very good command of English, and excellent proficiency in Microsoft Office Suite.
WPP Media offers a dynamic and collaborative work environment with opportunities for professional growth. Employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. Benefits include competitive medical, group retirement plans, vision and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.