Integrated Marketing Manager
Carta is seeking an experienced Integrated Marketing Manager to join our European marketing team in London. As a leading platform for private capital, Carta provides a unified system for managing equity, fund administration, and legal transactions, serving over 55,000 companies and 1.8 million equity holders across more than 160 countries. This role offers the opportunity to shape and execute marketing strategies that enhance Carta's brand presence and drive growth in the UK and Europe.
In this role, you will be responsible for developing and executing integrated marketing campaigns targeting private equity firms, venture capital firms, and founders. Your focus will be on creating clear, compelling messaging for Carta's diverse product offerings, including cap tables, fund administration, portfolio analytics, and SPVs. You will collaborate with cross-functional teams—such as content, brand, events, web, product, and sales—to ensure cohesive and effective campaign execution. Additionally, you will manage campaign timelines, budgets, and resources, and analyze performance to inform future strategies.
The ideal candidate will have over six years of experience in running strategically led marketing campaigns that drive brand awareness and demand generation. A proven track record of linking campaigns to pipeline growth and measurable commercial outcomes is essential. You should possess strong project management skills, with the ability to oversee multiple initiatives simultaneously. Excellent written and verbal communication skills are required, along with the capability to tailor messaging to regional audiences. A strategic mindset combined with attention to detail and creativity is crucial for success in this role.
While specific compensation details are not provided, Carta offers a competitive salary and benefits package. As a rapidly growing company, Carta provides opportunities for professional development and career advancement within the organization. Joining Carta means becoming part of a dynamic and diverse team committed to transforming the private capital industry through innovative solutions.
At Carta, we value a forward-thinking approach to technology, leveraging AI to enhance marketing efforts and drive efficiency. We foster a collaborative and inclusive culture where every team member's contributions are valued. If you are passionate about marketing and eager to make a significant impact in the private capital sector, we encourage you to apply.