Creative Strategist, Growth Marketing (Istanbul, 12-month Contract)

Canva is seeking a Creative Strategist for Growth Marketing to join their Istanbul team on a 12-month contract. This role is integral to driving user growth in Turkey by blending data analysis, storytelling, and cultural insights. The position offers a hybrid working arrangement, allowing flexibility while fostering collaboration within the team.

In this role, the Creative Strategist will oversee the entire creative process, from research and briefing to production and analysis. They will collaborate with regional and global teams to develop testable ideas based on user insights. The strategist will also analyze performance data to identify successful strategies and areas for improvement, and lead creative strategies for both organic and paid social media platforms, including Meta, TikTok, Instagram, and emerging platforms. Additionally, they will manage user-generated content, ensure localization, and provide market insights to maintain brand consistency.

Candidates should have extensive experience in growth marketing with a focus on creative strategy across paid and organic social media platforms. A strong understanding of platform-native creative formats and testing frameworks is essential. Proficiency in performance dashboards, data tools, and measurement frameworks is required. Deep knowledge of the Turkish market and fluency in Turkish and English are necessary; additional languages are a plus. Experience in briefing and iterating creative in cross-functional sprints and a growth mindset are also important.

While specific compensation details are not provided, Canva offers a comprehensive benefits package that includes health insurance, professional development opportunities, and a collaborative work environment. Employees are encouraged to bring their authentic selves to work, contributing to a diverse and inclusive culture.

Joining Canva means becoming part of a global team dedicated to empowering individuals and organizations through design. The company values creativity, collaboration, and continuous learning, offering opportunities for personal and professional growth. This role provides a chance to make a significant impact in a dynamic and innovative company.