Web Platform Lead

About the Team

Like every team at OpenAI, the Marketing team contributes to our broader mission of ensuring responsible and widespread adoption of artificial intelligence. With that aim in mind, we are responsible for developing and executing strategies that drive awareness, engagement, and usage for OpenAI’s products and platform amongst our core audiences. We take a data-driven approach to understand our customers' needs and challenges, ensuring that their voices are reflected in product development and messaging. We then partner closely with Product, Engineering, Research, Comms, and Design teams to create a cohesive customer experience across all our channels. Our focus extends beyond just promoting product features; we aim to provide valuable insights and resources that help our users make the most out of AI technologies.

About the role

OpenAI is hiring a Web Platform Lead to define, scale, and evolve the platform that powers our global web presence. This role sits at the intersection of product, growth, brand, and infrastructure — treating the web not simply as a marketing channel, but as a core product surface that shapes how the world discovers, understands, and adopts AI.

You will own the strategy, systems, and operating model behind OpenAI’s marketing web ecosystem, guiding its evolution from a single primary domain into a scalable platform that supports multiple web properties. This includes setting standards, governance, tooling, and experimentation frameworks that enable teams to move quickly while maintaining quality, trust, and consistency at global scale.

This is a hands-on leadership role for someone equally comfortable thinking at the executive strategy level and diving into platform mechanics. You’ll partner closely with leaders across Marketing, Product, Engineering, Brand, Growth, Comms, Legal, and Research to align priorities, resolve tradeoffs, and deliver high-impact work in a fast-moving environment.

Success in this role means makin...