Sr Product Marketing Manager, Platform

Product Marketing turns Chainalysis innovation into customer value. We position our intelligence as solutions customers can understand and consume through our platform, shape how we commercialize them, and give GTM the stories and strategic assets to win. Customers reach our intelligence through products, AI agents, workflows, APIs, data and expert services. This role owns what those add up to. Our segment leads make it specific to an industry; you make the case for Chainalysis as a whole, and build the programs that grow each customer over time.

As Senior Product Marketing Manager for Platform, you will own the positioning for the Chainalysis platform as a whole, then turn it into the lifecycle campaigns and programmes that drive adoption, usage and expansion across our customer base.

This is a horizontal role working across every segment. It suits a problem solver rather than a feature marketer: you start from what customers are trying to do and what gets in their way, then work back to what we offer. You are metrics-savvy. You know what moves the needle and which levers to pull to meet an objective. You will work closely with Product, Sales, Customer Outcomes, Marketing & Communications and GTM Solutions & Readiness, alongside the segment leads who go deep on their industries.

In this role, you'll:

Position the value

- Define and evolve the Chainalysis story: what our intelligence enables, why we are meaningfully different, and why the whole is worth more than any one part.

- Build the messaging that lets GTM teams tell that story consistently.

- Own competitive positioning: frame the category and turn market moves into guidance deal teams can act on.

Build the programmes that grow it

- Build the lifecycle campaigns that take customers deeper into the platform and scale them in partnership with demand generation, product and sales strategy: onboarding, activation, expansion and renewal, each with its own message and moment.

- Spot the...