Senior Programmatic Executive
The Senior Programmatic Executive at WPP Media is responsible for planning, executing, and optimizing programmatic media campaigns for a leading client in the FMCG sector. This role involves collaborating with cross-functional teams to ensure the delivery of high-quality, data-driven advertising solutions that align with client objectives.
Key responsibilities include developing and activating programmatic campaigns from proposal to media buying and creative validation within DSPs. The role also entails continuous monitoring and optimization of campaign performance, overseeing offshore team outputs to maintain quality standards, troubleshooting campaign issues with technology partners, and managing billing and performance reporting.
Candidates should have at least three years of experience in managing and optimizing programmatic advertising campaigns, preferably within media agencies. Proficiency in DSPs such as DV360 and Amazon DSP, as well as familiarity with ad-serving platforms like Campaign Manager 360, is essential. Strong analytical skills, attention to detail, and an intermediate to advanced level of English (B2 or higher) are also required.
WPP Media offers a flexible hybrid work model in Barcelona, with benefits including flexible working hours, a flexible compensation plan, daily meal subsidies, and wellness programs such as yoga and Pilates classes. The company fosters a dynamic and inclusive work environment, providing opportunities for professional growth and development within a global network.