Senior Product Marketing Manager
About GameChanger:
We believe in the life-changing impact youth sports have on and off the field. Sports encourage leadership, teamwork, responsibility, and confidence – important life lessons that have the power to propel our youth toward meaningful futures. We recognize that without coaches, parents, and volunteers, organized youth sports could not exist. By building the first and best place to experience the youth sports moments important to our community, we are helping families elevate the next generation through youth sports.
So if you love sports and their community building potential, or building cool products is your sport, GameChanger is the team for you. We are a remote first, dynamic tech company based in New York City, and we are solving some of the biggest challenges in youth sports today.
About the Role
GameChanger is looking for a Senior Product Marketing Manager to join our growing team. As a Senior Product Marketing Manager, you will drive go-to-market strategy and execution for GameChanger's Acquisition product area — the product and features that bring new users and teams onto the platform — translating market insights into positioning, messaging, and launch plans that drive adoption and deepen engagement across our features. In this role, you will serve as a primary strategic partner to product managers and product designers driving alignment between product vision and GTM priorities. This role reports to the Director of Product Marketing and sits within our commercial organization.
What You'll Do:
- Define and execute go-to-market strategy for your assigned product area, including segmentation, cross-functional alignment, and planning across quarterly and annual cycles.
- Identify and close gaps in user, industry, and competitive knowledge, leading research to surface opportunities and sharpen GTM strategy.
- Own positioning and messaging, ensuring differentiation across segments and alignment with our company vision.
- Lead lau...