Senior CRM Marketing Manager (x/f/m)

The Senior CRM Marketing Manager at Doctolib will lead the development and execution of customer relationship management strategies to enhance user engagement and retention. This role is integral to the marketing team, focusing on creating personalized communication plans that align with Doctolib's mission to improve healthcare access and efficiency.

Key responsibilities include designing and implementing CRM campaigns across multiple channels, analyzing customer data to inform marketing strategies, and collaborating with cross-functional teams to ensure a cohesive user experience. The manager will also oversee the optimization of CRM tools and processes to drive measurable business outcomes.

The ideal candidate will possess a strong background in CRM marketing, with experience in campaign management, data analysis, and customer segmentation. Proficiency in CRM software and marketing automation tools is essential, along with excellent communication and project management skills.

Doctolib offers a competitive compensation package, including benefits such as health insurance, professional development opportunities, and a supportive work environment. Employees are encouraged to contribute to the company's growth and innovation in the healthcare sector.

Joining Doctolib means becoming part of a dynamic team dedicated to transforming healthcare through technology. The company fosters a culture of collaboration, continuous learning, and impact-driven work, providing ample opportunities for career advancement and personal growth.