Senior Brand & Product Copywriter (9-Month Contract) Sydney
Canva is seeking a Senior Brand & Product Copywriter for a 9-month contract based in Sydney or Melbourne. This role involves collaborating with designers, product teams, marketers, and creative leads to define and deliver Canva's brand voice within the product experience. The position offers flexible, remote-friendly working arrangements, focusing on supporting teams and maintaining collaboration.
Key responsibilities include writing and refining in-product copy across various surfaces, translating complex product functionalities into simple, empowering language, and creating messaging frameworks for key launches such as Canva Create, Canva World Tour, and Droptober. The role also involves developing scalable product toolkits that align Product, Marketing, and Brand, ensuring consistency of tone, terminology, and positioning across all in-product surfaces, and collaborating with designers and creative leads from early ideation through to final execution.
The ideal candidate will have proven experience as a copywriter, either in an agency or in-house setting, with a strong understanding of brand marketing channels and best practices. They should be familiar with a spectrum of copy styles, from long-form content like landing pages and hype reel scripts to succinct in-product messaging. A passion for innovative ideation, strong storytelling abilities, attention to detail, and the capacity to work collaboratively in a dynamic, multi-skilled agile environment are essential.
The Brand in Product squad at Canva ensures the brand is represented clearly, consistently, and creatively within the product experience. This team bridges Product, Marketing, and Brand, crafting messaging frameworks, in-product storytelling, editorial surfaces, and product toolkits that bring the brand voice to life where users interact most: inside Canva. The team values fast-paced work, high-quality craft, and believes that the best creative work happens when writers and designers collaborate from the outset.