Product Partnerships Manager
The Product Partnerships Manager at AppsFlyer is a pivotal role based in Herzliya, Israel, focusing on enhancing measurement integrity and partner signal quality within the ad tech ecosystem. This position involves collaborating with top-tier partners, including ad networks and martech platforms, and working cross-functionally with internal teams such as Partnerships, Product, R&D, and Marketing to advance mutual projects. The role operates at the intersection of product, partners, and ecosystem strategy, aiming to extend AppsFlyer's measurement authority across the ad ecosystem.
Key responsibilities include owning strategic product collaborations with key platforms across the advertising and marketing ecosystem, unlocking obstacles to partner integrations by working closely with Product and R&D teams to define, build, and improve scalable solutions, ensuring high-quality data flows and measurement integrity, acting as a subject matter expert towards partners on attribution, data accuracy, and signal quality, and identifying and executing opportunities to enhance partner value, including improving performance, expanding use cases, and increasing partner adoption. Additionally, the role supports revenue growth through partnerships by enabling deals, removing technical blockers, and aligning partner capabilities with customer needs, acts as the voice of partners internally, influencing product roadmap, prioritization, and go-to-market strategies, leads cross-functional initiatives across Product, R&D, Sales, and Customer Success to deliver impactful partner solutions, monitors ecosystem trends and partner developments, identifying risks, opportunities, and competitive dynamics, drives operational excellence and scalability, improving processes and leveraging AI and automation where possible, operates self-sufficiently to pull and analyze data to understand the impact of product changes on partners and identify potential issues, and collaborates with marketing on communication to partners about product updates and changes.
The ideal candidate should have over 5 years of experience in ad tech, particularly in roles interfacing with both internal and external product personas. A strong understanding of integrations, APIs, and data flows is essential, along with strong analytical and problem-solving skills. The ability to communicate and present effectively in English is required, and a background in data, analytics, integration engineering, or technical product roles is preferred. Bonus points are awarded for proven experience in implementing AI automated workflows, experience at an MMP, DSP, or ad network, strong knowledge of mobile and web attribution, and advanced SQL skills.
While specific compensation details are not provided, AppsFlyer offers a comprehensive benefits package that includes private health insurance, wellness offerings like fitness classes, events, work-from-home support, and global mobility opportunities. Equity is broadly accessible, with stock options available to all employees, enhancing the total rewards mix. Total compensation in technical and revenue roles is competitive, with meaningful upside where role and market fit are strong. Sales compensation is potentially attractive on-target, reinforcing perceived earning opportunities when performance aligns with plan design.
AppsFlyer is a global company operating from 25 offices across 19 countries, reflecting a diverse and multicultural workforce. The company values curiosity, diversity, and innovation, promoting equal opportunities for all employees and encouraging the recruitment of diverse talents to its global teams. The culture emphasizes being "Customer Obsessed," ensuring that employees are provided with the tools and resources they need to go all-in.