Implementation & Activation Director
The Implementation & Activation Director at WPP Media is a pivotal role responsible for overseeing the planning and execution of client campaigns across various media channels, including Social, Search, Programmatic, and E-Commerce. This position ensures that campaigns are delivered effectively, efficiently, and in alignment with strategic objectives, leveraging data, technology, and automation to drive client success.
Key responsibilities include cultivating strong relationships with clients at intermediate to senior levels, understanding their challenges and objectives, and proactively recommending tactics to address these needs. The director is expected to construct and present future-facing implementation plans grounded in strategic priorities and data-driven optimization recommendations. Additionally, the role involves maintaining an in-depth knowledge of the media landscape, articulating how each media touchpoint can fuel client growth, and collaborating closely with internal product teams to identify growth opportunities.
The ideal candidate will have experience within performance channels and stakeholder management, along with a passion for the media industry and robust leadership experience. Strong, up-to-date knowledge of macro consumer trends and the ability to articulate associated challenges and opportunities are essential. The role requires a problem-solving mentality, clear communication and presentation skills, high collaboration, and a results-driven approach with the ability to identify and articulate successful strategies.
WPP Media offers a dynamic work environment that fosters creativity and innovation. Employees have access to the global WPP network, providing opportunities for professional growth and development. The company values diversity and inclusion, encouraging individuals to bring their authentic selves to work and contribute to a culture of collaboration and excellence.