Effectiveness Senior Manager (Marketing Science)

The Effectiveness Senior Manager at WPP Media Solutions' UK Marketing Science team plays a pivotal role in shaping measurement strategies for client campaigns and the organization as a whole. Reporting to the Associate Director of Insight & Effectiveness, this position involves transforming effectiveness data and media delivery insights into actionable narratives that connect campaign outcomes to business objectives, thereby guiding smarter planning and optimization efforts.

Key responsibilities include evangelizing the company's measurement offerings, collaborating with internal teams to align measurement strategies with campaign goals, and synthesizing findings from various measurement tools to inform future planning. The role also entails supporting analysts in developing new insights capabilities, managing relationships with external measurement partners, and contributing to the implementation of new or enhanced measurement solutions.

Candidates should possess strong analytical and storytelling skills, with experience in interpreting campaign effectiveness data and translating insights into compelling narratives. Proficiency with data visualization tools such as Tableau, Looker, or Google Data Studio is essential, along with relevant experience in the media landscape, particularly across biddable channels. Excellent communication skills, attention to detail, and the ability to manage multiple projects in a fast-paced environment are also required.

WPP Media offers a collaborative hybrid work environment with opportunities for personal and professional growth. Employees benefit from competitive pay, generous time off, and a supportive work culture that emphasizes creativity and innovation. The company is committed to fostering a culture of respect and inclusivity, ensuring that all team members have the same opportunities to progress in their careers.