Digital Planning Consultant (m/w/d)
As a Digital Planning Consultant at WPP Media, you will serve as the critical link between strategic concepts and their practical execution. Your primary responsibility will be to translate broad strategic ideas into actionable and effective digital media plans, ensuring that campaigns are both efficient and impactful. This role places you at the heart of our operations, coordinating efforts across various teams to deliver clear and measurable results for our clients.
In this position, you will be tasked with developing detailed media plans for digital campaigns, including comprehensive cost and resource allocation strategies. You will act as the central point of contact, facilitating seamless collaboration between client services, activation teams, and external partners. Your role will also involve leading project-specific and overarching price negotiations to secure optimal terms, maintaining strict budget oversight to ensure efficient resource utilization, and conducting thorough analyses of ongoing and completed campaigns to derive insightful, planning-related recommendations.
The ideal candidate will possess substantial experience in digital media strategy, planning, or purchasing. You should have a proven track record in crafting and implementing digital media strategies and plans. A deep understanding of campaign data interrelations and proficiency in interpreting reports to assess outcomes are essential. Your work style should be characterized by enthusiasm, curiosity, precision, organization, and structure. Strong communication skills in German, both within the team and with external partners, are crucial. Additionally, proficiency in Microsoft Excel, particularly for analytical and reporting purposes, is required.
We offer a gross annual salary starting at €50,400 (based on a 38.5-hour workweek), with a willingness to negotiate higher compensation based on experience and qualifications. Benefits include a focus on work-life balance with regular home office options, coverage of public transportation costs, daily meal vouchers, health services, attractive retirement plans, and mental health awareness days. We also provide diverse training opportunities and internal career programs within the WPP network, along with unforgettable events, employee discounts, and other highlights.
At WPP Media, we are committed to fostering a culture of respect and inclusion, where everyone feels they belong and has equal opportunities for professional growth. We encourage all interested candidates to apply, even if you do not meet every listed qualification. We value diversity and equal opportunity in our workplace.