Data Analyst, Marketing Inference

BetterHelp is seeking a Data Analyst to join our Marketing Inference team, focusing on optimizing marketing strategies through data-driven insights. As the world's largest online therapy service, BetterHelp is dedicated to making mental health care accessible and affordable globally. This role offers the opportunity to contribute to a mission-driven company committed to removing traditional barriers to therapy.

In this position, you will lead analytics initiatives to inform marketing investment and allocation decisions. Responsibilities include conducting in-depth analyses of marketing performance, channel effectiveness, and customer acquisition trends to identify growth opportunities. You will also develop and maintain advanced dashboards and reports to communicate key marketing KPIs and performance trends.

The ideal candidate has over two years of experience in product analytics within a high-velocity consumer-facing environment. Proficiency in SQL and experience with data visualization tools like Looker are essential. Strong communication skills are required to effectively translate complex data insights into actionable recommendations for marketing leadership.

BetterHelp offers a competitive salary range of $90,000 to $110,000, along with a performance bonus. Benefits include comprehensive health, dental, and vision coverage, a holistic perks program featuring free therapy and wellness initiatives, and 401(k) benefits with employer matching contributions. The company supports remote work with periodic in-person team bonding experiences.

Joining BetterHelp means becoming part of a diverse team passionate about expanding access to therapy. The company invests deeply in employee well-being and professional development, fostering a supportive community where you can make an immediate impact and grow your career.