Channel Partner Marketing Manager

Channel Partner Marketing Manager
LOCATION: Duluth, GA
WORK SETTING: On-site
EMPLOYMENT TYPE: Full-time
SALARY: $90,000/year
ABOUT THE ROLE We are seeking a strategic and highly collaborative Channel Partner Marketing Manager to support the growth and activation of our partner ecosystem. This role is responsible for developing and executing partner marketing programs that drive awareness, engagement, demand generation, and revenue through channel and partner relationships. The ideal candidate will have strong B2B marketing experience, a solid understanding of partner or indirect sales models, and the ability to turn partner needs into scalable marketing programs, campaigns, enablement tools, and communications.
WHAT YOU’LL BE DOING • Develop and execute channel partner marketing strategies that support partner recruitment, onboarding, enablement, engagement, and joint demand generation. • Create and manage co-branded marketing campaigns, partner toolkits, sales enablement materials, newsletters, presentations, and partner-facing communications • Partner closely with Partnerships, Sales, Product Marketing, Demand Generation, Marketing Operations, Creative, and Web teams to align partner marketing programs with business goals and go-to-market priorities • Collaborate with partner relationship teams to understand partner needs, identify marketing opportunities, and deliver programs that help partners promote solutions more effectively • Support partner launches, marketplace campaigns, webinars, sales sequences, product promotions, and partner-hosted marketing initiatives • Develop and maintain scalable partner onboarding, training, and go-to-market resources that help partners understand messaging, programs, and available marketing support • Ensure partner-facing collateral and campaign materials are accurate, on brand, aligned with approved messaging, and easy for partners and internal teams to use • Manage project intake, timelines, approvals, asset updates, and c...