Associate Director, Media Planning, Pakistan

WPP Media, a global leader in AI-driven media operations, is seeking an Associate Director of Media Planning to join their Karachi, Pakistan team. This role is integral to WPP Media's mission of delivering creative personalization at scale, leveraging media, data, and partnerships to drive transformational growth for clients. The position reports directly to the Business Director at Mindshare, a subsidiary of WPP Media.

In this capacity, the Associate Director will be responsible for developing and executing strategic media plans that align with clients' business objectives. Key duties include fostering strong client relationships, managing the profit and loss (P&L) for assigned accounts, and coordinating with internal teams to ensure seamless media execution. The role also involves negotiating with media vendors, setting key performance indicators (KPIs), and leading monthly client meetings to review performance and identify opportunities for optimization.

Ideal candidates will possess 6-8 years of experience in media planning or buying, with a proven track record in team leadership and driving revenue growth through emerging opportunities and established partnerships. A Master's degree in marketing, media sciences, or a related field from a reputable business school is preferred. Strong organizational, numerical, and negotiation skills are essential, along with the ability to work under pressure and meet multiple demands within challenging deadlines.

WPP Media offers a dynamic work environment that emphasizes diversity, collaboration, and inclusion. Employees benefit from competitive medical, vision, and dental insurance, significant paid time off, and access to employee wellbeing facilities. The company fosters a culture of continuous learning and growth, providing opportunities for professional development and career advancement.

Joining WPP Media means becoming part of a global network dedicated to innovation and excellence in media planning. The company values creativity, strategic thinking, and a commitment to delivering measurable outcomes for clients. As an Associate Director, Media Planning, you will play a pivotal role in shaping the future of media investment and contributing to the success of leading brands worldwide.