Account Director, Programmatic - 12 month FTC

The Account Director, Programmatic at WPP Media is a 12-month fixed-term contract role based in London, United Kingdom. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale. The company leverages its pioneering agentic marketing platform, WPP Open, to help clients navigate change, capture opportunity, and deliver transformational growth.

In this role, the Account Director will oversee programmatic campaigns for clients such as YBS, Lufthansa, Warburtons, and EA Games. Responsibilities include building effective media plans, ensuring best-in-class campaign activation, supervising campaign optimization, and creating templates and methodologies for key trading tactics. The role also involves developing strong relationships with clients and media partners, driving revenue growth through identifying new opportunities, and understanding relevant products and solutions within the group.

The ideal candidate will have extensive experience in programmatic advertising and DSP implementations, with a proven track record in campaign management and optimization. Strong client and partner management skills are essential, along with the ability to motivate and train junior staff. Operational excellence is key, requiring proficiency in using tools to drive accountability, ensuring financial accuracy, and maintaining standards throughout the campaign lifecycle.

WPP Media offers a collaborative and innovative work environment, emphasizing creativity and growth. Employees have access to a range of benefits, including competitive medical, vision, and dental insurance, group retirement plans, significant paid time off, preferential partner discounts, and employee mental health awareness days. The company fosters a culture of respect and inclusion, providing opportunities for professional development and career progression.